School of Health Sciences and Human Performance

Department of Sport Management and Media

John T. Wolohan, Professor and Chair

To prepare students for careers in sport administration, management, and communication in diverse capacities and/or graduate study in these fields, the department offers the following degrees.

Sport Management, B.S.
Sport Media, B.S.
Sport Studies, B.A.
Sport Studies Minor

B.S. in Sport Management

The sport management major prepares students for a wide range of management positions in the sport industry and/or for graduate study in sport management, business management, or law. A core curriculum in sport management and media provides an understanding and appreciation of all aspects of sport -- its historical and cultural development, as well as its sociological, economic, and political dimensions. A core curriculum in management, with specialty courses in sport management, provides knowledge and skill in the areas of organization, finance, law, personnel, and marketing. The application of management principles to the sport enterprise distinguishes this degree program. Students are encouraged to select a minor in their area of interest or related to their career goals. Graduates of this program are well prepared to assume positions in college, professional and amateur sports offices, event management, marketing firms, sport agencies, international sports offices, and related fields.

Requirements for the Major in Sport Management -- B.S.

General requirements
Computer science
COMP 11000 Computers and Information Technologies (3)
Total, computer science 3
Mathematics

(Students may be required to complete other mathematics courses prior to enrolling in these courses, depending on their math placement exam scores.)

MATH 10700 Fundamentals of Applied Calculus (4) or
MATH 10800 Calculus for Decision Making (4) or
MATH 11100 Calculus I (4) 4
MATH 14400 Business Statistics (4) or
MATH 24400 Statistics with Probability (4) 4
Total, mathematics 8
Social sciences
ECON 12100 Principles of Macroeconomics 3
ECON 12200 Principles of Microeconomics 3
PSYC xxxxx Psychology elective (excluding statistics and methods courses) or
SOCI xxxxx Sociology elective (excluding statistics and methods courses) 3
Total, social sciences 9
Humanities and fine arts
ENGL xxxxx English elective or
Language elective, to be selected from French (FREN), German (GERM), Hebrew (HEBR), Spanish (SPAN), or Italian (ITAL)
Total, humanities and fine arts 3
Communication skills
SPCM 11000 Public Communication or
SPCM 11500 Business and Professional Communication 3
WRTG 10600 Academic Writing I or
WRTG 11100 Academic Writing II 3
WRTG xxxxx Writing elective (not WRTG 10100) 3
Total, communication skills 9
Finance
FINA 31100 Business Finance or
SPMM 35200 Financial Aspects of Sport 3
Total, finance 3
Cultural diversity elective

A total of 3 credits selected from the following:

POLT 14100 Power: Race, Sex, and Class (3)
SOCI 11600 Introduction to Multicultural Studies (3)
SOCI 20200 Women in Britain (3)
SOCI 20700 Race and Ethnicity (3)
SOCI 32500 Race, Class, and Gender (3)
SOCI 33300 Selected Topics in Race and Ethnic Relations (3)
SOCI 30300 Global Race and Ethnic Relations (3)
SOCI 31300 Social Inequality (3)
SOCI 34100 Minorities in the United Kingdom (3)
ANTH 10400 Cultural Anthropology (3)
RLST 10500 Introduction to World Religions: Indigenous and Eastern (3)
RLST 10600 Introduction to World Religions: Western and Modern (3)
Total, cultural diversity elective 3
Sport management and media
SPMM 29500 Social Aspects of Sport 3
SPMM 29800 Gender Issues in Sport 3

A total of 3 credits selected from the following:

SPMM 20700 History of Sport (3)
SPMM 21000 International Sport Administration (3)
SPMM 29200 Minicourses in Sport Management and Media (NLA) (1-3)
SPMM 29300 Minicourses in Sport Management and Media (LA) (1-3)
SPMM 29700 Sport: Philosophical Perspectives (3)
SPMM 32400 Youth Sport in America (3)
SPMM 39000 Sport Internet Marketing (3)
SPMM 39400 Sport in Film and Literature (3)
SPMM 39700 The Olympic Games (3)
SPMM 40700 Sport in the Civil Rights Movement (3) 3
Total, sport management and media
9
Total, general requirements 47
Specific requirements
SPMM 11000 Introduction to Sport Management 3
SPMM 11200 Contemporary Issues in Sport Management 3
SPMM 28500 Sport Event and Facility Management 3
SPMM 30300 Seminar in Legal and Ethical Issues in Sport 3
SPMM 31000 Labor Relations in Sport 3
SPMM 32600 Sport Marketing 3
SPMM 31500 Sport Governance 3
SPMM 34900 Fieldwork in Sport Management and Media 1
SPMM 36500 Sport Economics 3
SPMM 41000 Sport Policy 3
SPMM 46000 Internship in Sport Management and Media 6
ACCT 22500 Financial Accounting 3
ACCT 22600 Management Accounting 3
MKTG 31200 Principles of Marketing 3
MGMT 20600 Organizational Behavior and Management 3
GBUS 20300 Legal Environment of Business I 3
Total, specific requirements 49
Liberal arts electives
Total 15
Free electives
Total 9
Summary
General requirements 47
Specific requirements 49
Liberal arts electives (LA) 15
Free electives 9
Total, B.S. in sport management 120

B.S. in Sport Media

The sport media major prepares students for specialized careers in sport media relations, broadcast media, and print journalism. The curriculum consists of three core areas: sport management and media, communications, and liberal arts. The sport management and media core provides comprehensive exposure to all aspects of the sport industry, including its historical, cultural, sociological, economic, philosophical, and political foundations. The communications core emphasizes background in media production, marketing, media relations, and writing for publications and broadcast.

Ithaca College is one of a very few institutions in the country to award degrees in this major. Our roots in the liberal arts connect our students to the broader world around them and encourage them to think critically about the forces that shape our lives. Our graduates are well prepared to assume positions in media relations, broadcast and print media, and alternative media in sport organizations at the college, professional, and amateur level.

Requirements for the Major in Sport Media -- B.S.

General requirements
Computer science

A total of 3 credits selected from the following:

COMP xxxxx Computer science elective (3) or
STCM 22200 Presentation Media and Visual Design (3)
Total, computer science 3
Mathematics
MATH 15500 Basic Statistical Reasoning (may not be taken after MATH 10800 or MATH 11100) (3) or
MATH 24300 Statistics (3) or
MATH 24400 Statistics with Probability (4) or
PSYC 20700 Statistics in Psychology (4)
Total, mathematics 3-4
Natural sciences
Any natural science elective (NS) 3
Total, natural sciences 3
Humanities and fine arts
HIST xxxxx History elective 3
ENGL xxxxx English literature elective or
Language elective, selected from French (FREN), German (GERM), Hebrew (HEBR), Spanish (SPAN), or Italian (ITAL) 3
PHIL xxxxx Philosophy elective or
RLST xxxxx Religion elective 3
Humanities or fine arts elective (HU or FA) 3
Total, humanities and fine arts 12
Communication skills
SPCM 11000 Public Communication or
SPCM 11500 Business and Professional Communication 3
WRTG 10600 Academic Writing I or
WRTG 11100 Academic Writing II 3
WRTG 20100 Persuasive Argument 3

A total of 6 credits selected from the following:

TVR 13100 Media Writing (3)
STCM 33200 Writing for Public Relations (3)
WRTG 20500 Personal Essay (3)
WRTG 21100 Writing for the Workplace (3)
WRTG 32000 Public Essay (3)
WRTG 34000 Magazine Writing (3)
WRTG 34200 Writing about Sports (3) 6
Total, communication skills 15
Social sciences
ECON 12100 Principles of Macroeconomics 3
ECON 12200 Principles of Microeconomics 3
PSYC xxxxx Psychology elective (excluding statistics and methods courses) 3
SOCI xxxxx Sociology elective (excluding statistics and methods courses) 3
Total, social sciences 12
Sport management and media
SPMM 29500 Social Aspects of Sport 3
SPMM 29800 Gender Issues in Sport 3

A total of 9 credits selected from the following:

SPMM 20700 History of Sport (3)
SPMM 21000 International Sport Administration (3)
SPMM 28500 Sport Event and Facility Management (3)
SPMM 29200 Minicourses in Sport Management and Media (NLA) (1-3)
SPMM 29300 Minicourses in Sport Management and Media (LA) (1-3)
SPMM 29700 Sport: Philosophical Perspectives (3)
SPMM 30300 Seminar in Legal and Ethical Issues in Sport (3)
SPMM 31000 Labor Relations in Sport (3)
SPMM 31500 Sport Governance (3)
SPMM 32400 Youth Sport in America (3)
SPMM 36500 Sport Economics (3)
SPMM 39000 Sport Internet Marketing (3)
SPMM 39400 Sport in Film and Literature (3)
SPMM 39700 The Olympic Games (3)
SPMM 39900 Selected Topics in Sport Management and Media (1-3)
SPMM 40700 Sport in the Civil Rights Movement (3) 9
Total, sport management and media
15
Total, general requirements 63-64
Specific requirements
TVR 10100 Introduction to Media Production* 4
STCM 23200 Public Relations 3
STCM 24100 Advertising 3
SPMM 11000 Introduction to Sport Management 3
SPMM 11200 Contemporary Issues in Sport Management 3
SPMM 24200 Sport Video Production 3
SPMM 29900 Evolution of Sport Media 3
SPMM 32500 Sport Media Relations 3
SPMM 32600 Sport Marketing 3
SPMM 33900 Sport Publications 3
SPMM 34900 Fieldwork in Sport Management and Media 1
SPMM 46000 Internship in Sport Management and Media 6
MKTG 31200 Principles of Marketing 3
MKTG 32300 Consumer Behavior or
MKTG 32500 Sales and Sales Promotion 3
Total, specific requirement 44
Free electives
Total 12-13
Summary
General requirements 63-64
Specific requirements 44
Free electives 12-13
Total, B.S. in sport media 120

*Open to sport media majors in the spring semester

B.A. in Sport Studies

The sport studies major meets the needs of students who want an in-depth study of sport and its place in modern society. Grounded deeply in the liberal arts, the sport studies curriculum investigates the historical, sociological, psychological, and philosophical dimensions of sport. Students have the opportunity to further their appreciation for the world of sport with advanced study that explores such areas as gender issues, the Olympic Games, and sport film and literature. Sport studies majors are encouraged to explore specific areas of study more deeply by enrolling in those minors that may directly prepare them for graduate study or prospective careers.

Requirements for the Major in Sport Studies -- B.A.

General requirements
Computer science

A total of 3 credits selected from the following:

COMP xxxxx Computer science elective (3) or
EXSS 13900 Computer Applications in Exercise and Sport (3) 3
Total, computer science 3
Mathematics

A total of 3-4 credits selected from the following (students may be required to complete other mathematics courses prior to enrolling in these courses, depending on their scores on the math placement exam):

MATH 10500 Mathematics for Decision Making (3) or
MATH 10800 Calculus for Decision Making (4) or
MATH 11100 Calculus I (4) or
MATH 15500 Basic Statistical Reasoning (3) 3-4
Total, mathematics 3-4
Natural sciences
Any natural science electives 6-7
Total, natural sciences 6-7
Humanities and fine arts
ENG xxxxx English elective 3
HIST xxxxx History elective 3
Aesthetics elective, to be selected from art (ART), art history (ARTH), music (MUTH, JAZZ, MUMC, MUNM, MUEN, PFNM), or theater arts (THPA) 3
PHIL xxxxx Philosophy elective or
RLST xxxxx Religion elective 3
Humanities or fine arts elective (HU or FA) 3
Total, humanities and fine arts 15
Communication skills
SPCM 11000 Public Communication or
SPCM 11500 Business and Professional Communication 3
WRTG 10600 Academic Writing I or
WRTG 11100 Academic Writing II 3
WRTG xxxxx Writing elective (not WRTG 10100) 3
Total, communication skills 9
Social sciences
PSYC xxxxx Psychology elective (excluding statistics and methods courses) 3
SOCI xxxxx Sociology elective (excluding statistics and methods courses) 3
ECON xxxxx Economics elective (3) or
POLT xxxxx Politics elective (3) 3
ANTH xxxxx Anthropology elective (not ANTH 10300) 3
Social and behavioral science elective (SS) 3
Total, social sciences 15
Total, general requirements 51-53
Specific requirements
SPMM 20700 History of Sport 3
SPMM 29500 Social Aspects of Sport 3
SPMM 29700 Sport: Philosophical Perspectives 3

A total of 21 credits selected from the following:

HIST 27500 History of Popular Culture (3)
RLS 10100 Leisure and Society (3)
RLS 36600 Social and Cultural Aspects of Play (3)
EXSS 20200 Sport and Exercise Psychology (3)
SPMM 29300 Minicourses in Sport Management and Media (LA) (1-3)
SPMM 29800 Gender Issues in Sport (3)
SPMM 29900 Evolution of the Sport Media (3)
SPMM 30300 Seminar: Legal and Ethical Issues in Sport (3)
SPMM 32400 Youth Sport in America (3)
SPMM 36500 Sport Economics (3)
SPMM 39400 Sport in Film and Literature (3)
SPMM 39700 The Olympic Games (3)
SPMM 39900 Selected Topics in Sport Management and Media (LA only) (3)
SPMM 40700 Sport in the Civil Rights Movement (3)
SPMM 45000 Independent Study in Sport Management and Media (3) 21
Total, specific requirements 30
Liberal arts electives
Liberal arts electives 7-9
Free electives
Free electives 29-32
Summary
General requirements 51-53
Specific requirements 30
Liberal arts electives 7-9
Free electives 29-32
Total, B.A. in sport studies 120

Sport Studies Minor

Open to students majoring in all disciplines except sport management, sport media, and sport studies.

Curriculum

SPMM 20700 History of Sport (3)
SPMM 29500 Social Aspects of Sport (3)
SPMM 29700 Sport: Philosophical Perspectives (3) 9

A total of 9 credits selected from the following:

EXSS 20200 Sport and Exercise Psychology (3)
SPMM 29300 Minicourses in Sport Management and Media (1-3)
SPMM 29800 Gender Issues in Sport (3)
SPMM 29900 The Evolution of Sport Media (3)
SPMM 30300 Seminar in Legal and Ethical Issues (3)
SPMM 32400 Youth Sport in America (3)
SPMM 36500 Sport Economics (3)
SPMM 39400 Sport in Film and Literature (3)
SPMM 39700 The Olympic Games (3)
SPMM 39900 Selected Topics in Sport Management and Media (LA only) (3)
SPMM 40700 Sport in the Civil Rights Movement (3)
SPMM 45000 Independent Study in Sport Management and Media (3) 9
Total 18