Bachelor of Arts, Bachelor of Science
Megan Roberts, Associate Professor and Chair
The Department of Television-Radio offers a four year curriculum designed to prepare students for careers in media communications, including radio and television broadcasting, advertising and public relations, journalism, and other communication-related professions.
Majors in the department must elect one of seven concentrations before preregistration for the first semester of their sophomore year. Transfer students must indicate a choice of concentration when applying for admission to the department. Concentration in a specific area is never at the expense of a broad education, and extensive study in the liberal arts is required.
Students are invited to participate in the activities and management of the school's cocurricular opportunities, including WICB-FM, VIC-AM/FM, ICTV, the student newspaper the Ithacan, the College yearbook the Cayugan, and the Professional Production Unit. Students may also participate in the Public Relations Student Society of America; the National Broadcasting Society/Alpha Epsilon Rho; Alpha Delta Sigma (American Advertising Federation); Society of Professional Journalists; and other student organizations. Qualified students may complete internships with participating radio and television stations and other communications-oriented agencies.
B.S. in Television-Radio
Academic Policies for the Major
Television-radio majors must complete the departmental requirements and one set of concentration requirements. In addition to the general College guidelines for academic standing and the Park School academic policies, majors in television-radio are required to maintain a cumulative GPA of 2.50 in all television-radio (221-prefix) courses, as well as an overall cumulative GPA of 2.50. All majors must complete a minimum of 60 credits outside communications, and a minimum of 50% of their credits (normally 60) in courses designated "LA" (liberal arts).
Requirements for the Major
Departmental Requirements Credits
221-10100 |
Introduction to Broadcast Production |
3 |
221-12100 |
Introduction to Mass Media |
3 |
221-13100 |
Media Writing |
3 |
221-26000 |
Quantitative Mass Media Research Methods |
3 |
221-31200 |
Government and Media |
3 |
221-32200 |
New Telecommunications Technologies |
3 |
221-46000 |
Effects of Mass Communication |
3 |
Additional requirements for the video production concentration
221-10200 |
Television Production and Direction |
3 |
222-11000 |
Film Production |
3 |
221-20100 |
Television Field Production |
3 |
221-20200 |
Television Directing |
3 |
221-29700 |
Documentary Research |
3 |
221-49100 |
Video Workshop |
3 |
Additional requirements for the audio production concentration
315-16000 |
The Physics of Sound |
3 |
555-25100 |
Music and the Media |
3 |
221-27100 |
Audio Production Techniques |
3 |
221-29700 |
Documentary Research |
3 |
221-37100 |
Advanced Audio Production Techniques |
3 |
221-47100 |
Audio Workshop |
3 |
Additional requirements for the media management concentration
221-24100 |
Advertising |
3 |
221-29600 |
Audience Research |
3 |
221-32100 |
Broadcast Programming and Promotion |
3 |
221-43200 |
Issues in Telecommunications Management |
3 |
Additional requirements for the advertising and public relations concentration
221-23200 |
Public Relations |
3 |
221-24100 |
Advertising |
3 |
221-29600 |
Audience Research |
3 |
221-33000 |
Advertising Copywriting and Visualization or |
|
221-33200 |
Writing for Public Relations |
3 |
|
Any level 4 TV-R course dealing with advertising and/or public relations, except 221-49000, 221-49800 |
3 |
Additional requirements for the scriptwriting concentration
221-12200 |
Introduction to Media Aesthetics and Analysis or |
|
222-10100 |
Introduction to Film Aesthetics and Analysis |
3 |
222-23300 |
Screenwriting |
3 |
221-29700 |
Documentary Research |
3 |
221-33300 |
Dramatic Scriptwriting |
3 |
221-43100 |
Advanced Writing for Television |
3 |
Additional requirements for the international communications concentration
310-12900 |
Introduction to Global Studies (Politics) or |
|
339-12900 |
Introduction to Global Studies (Anthropology) |
3 |
221-22000 |
Global Flow of Information |
3 |
221-26200 |
Qualitative Mass Media Research Methods |
3 |
221-32400 |
European Mass Media |
3 |
221-32500 |
Seminar in Development Communications |
3 |
221-46200 |
Seminar in Geomedia |
3 |
|
One 3-credit elective from the list of international course options available from the adviser or the department office; requires approval of adviser and TV-R chair |
3 |
Additional requirements for the directed studies concentration
221-29600 |
Audience Research or |
|
221-29700 |
Documentary Research |
3 |
Selected communications courses:
|
12 |
Supplemental requirements for all majors
|
Speech |
3 |
377-xxxxx |
Introductory writing course (except 377-10100; placement based on verbal SAT and a writing sample) |
3 |
|
Fine arts (FA designated course) |
3 |
|
Business or economics |
3 |
|
Social or computer science |
3 |
Summary
|
Departmental requirements |
21 |
|
Concentration requirements |
12-21 |
|
Supplemental requirements |
15 |
|
Electives |
63-72 |
Total, B.S. in television-radio |
120 |
Minor Programs in Television-Radio
The minor programs of the television-radio department offer students an opportunity to extend and enhance their college experience. Some enrollment restrictions apply; see the individual descriptions.
Applications for advertising and public relations and audio production minors are accepted in February only, for entry in the following fall. The deadline is February 15. Applications for other minors are accepted at any time. Information concerning application deadlines, admission criteria, and program requirements is available in the department office.
Course Duplication - Where the same course is required for a major and a minor, the course is credited to the major and a substitute course for the minor must be approved in writing by the adviser, the minor coordinator, and the department chair at the time of application.
Special Academic Policy for Television-Radio Minor Programs
Minors are required to maintain a cumulative GPA of 2.50 in required television-radio (221-prefix) courses as well as an overall cumulative GPA of 2.50.
Minor in Advertising and Public Relations
Marty Hansen, Assistant Professor, Coordinator
Not open to television-radio and sports information majors.
The minor in advertising and public relations provides broad-based knowledge of the theories and applications of both disciplines. Students have the opportunity to relate advertising and public relations to their own areas of concentration. The minor provides the knowledge of theories of communication essential to understanding the persuasive process utilized in advertising and public relations in print, broadcast, and other media.
Required courses for the minor Credits
225-11100 |
Presentation Support Media |
3 |
221-13100 |
Media Writing |
3 |
221-23200 |
Public Relations |
3 |
221-24100 |
Advertising |
3 |
221-33000 |
Advertising Copywriting and Visualization or |
|
221-33200 |
Writing for Public Relations |
3 |
|
Any level 4 TV-R course dealing with advertising and/or public relations, as approved by the department chair |
3 |
|
Total |
18 |
Additional requirements for the minor
All prerequisite courses must be completed with a grade of B or better to qualify the student for placement in advanced courses.
Minor in Audio Production
Megan Roberts, Associate Professor, Coordinator
Not open to television-radio majors.
This minor provides broad-based knowledge of the theory and practice of audio production. Students learn the scientific and aesthetic aspects of sound, as well as a broad range of audio production techniques applicable to music, theater, and electronic media. Courses are drawn from the Park School, the School of Music, and the physics and theater arts departments in the School of Humanities and Sciences.
Required courses for the minor Credits
221-10100 |
Introduction to Broadcast Production |
3 |
315-16000 |
The Physics of Sound |
3 |
221-27100 |
Audio Production |
3 |
555-25100 |
Music and the Media |
3 |
221-37100 |
Advanced Audio Production |
3 |
Six credits from the following courses
305-30300 |
Techniques of Theater Sound I (3) |
|
305-30400 |
Techniques of Theater Sound II (3) |
|
554-14500 |
Introduction to Electroacoustic Music (2) |
|
554-24800 |
Digital Sound Production (2) |
|
554-24900 |
Techniques and Analysis of Electroacoustic Music Composition (2) |
|
554-25000 |
Digital Recording and Editing (2) |
|
221-47100 |
Audio Workshop (3) |
6 |
|
Total |
21 |
Additional requirements for the minor
All prerequisite courses must be completed with a grade of B or better to qualify the student for placement in advanced courses.
Minor in Scriptwriting
Ben Crane, Associate Professor, Coordinator
Not open to television-radio majors.
This minor is offered in cooperation with the Department of Cinema and Photography and both the Department of Theatre Arts and the Writing Program in the School of Humanities and Sciences. Its goal is to develop skills and knowledge of this specialized discipline in both its dramatic and nondramatic aspects.
Required courses for the minor Credits
305-16000 |
Introduction to Theater |
3 |
221-10100 |
Introduction to Broadcast Production or |
|
222-11000 |
Film Production |
3 |
222-23300 |
Screenwriting |
3 |
305-36500/
|
Playwriting |
3 |
221-33300 |
Dramatic Scriptwriting |
3 |
221-43100 |
Advanced Writing for Television |
3 |
|
Writing Program electives (level 2 or above) |
6 |
|
Total |
24 |
Additional requirements
1. All students minoring in scriptwriting must complete 305-16000 Introduction to Theater before taking 305-36500-305-36600.
2. All students minoring in scriptwriting must complete either 221-10100 Introduction to Broadcast Production or 222-11000 Film Production before taking any of the level 3 courses.
3. Students must receive a grade of B or better in all prerequisite courses.
4. All Writing Program electives must be approved by the minor adviser.
Minor in International Communications
John Rosenbaum, Associate Professor, Coordinator
Not open to television-radio majors.
The minor in international communications gives students from a variety of disciplines a broad knowledge of international communication theory and practice. It provides knowledge of the global flow of information and information sectors in other countries. Students have opportunities to relate theories and practices of international communication to their own disciplines. Information concerning application deadlines, admission criteria, and program requirements is available in the department office.
Required courses for the minor Credits
221-12100 |
Introduction to Mass Media |
3 |
310-12900 |
Introduction to Global Studies (Politics) or |
|
339-12900 |
Introduction to Global Studies (Anthropology) |
3 |
221-22000 |
Global Flow of Information |
3 |
221-26200 |
Qualitative Mass Media Research Methods |
3 |
221-32400 |
European Mass Media |
3 |
221-32500 |
Seminar in Development Communications |
3 |
221-46200 |
Seminar in Geomedia |
3 |
|
One additional elective from the list of international course options available from the adviser or the department office |
3 |
|
Total |
24 |
B.S. in Telecommunications Management
Wenmouth Williams Jr., Professor, Coordinator
The telecommunications management program is built on the integration of specific course work from the television-radio department and the School of Business. It is distinct from the television-radio major in its emphasis on structure - the economics, policy, and administration of media, and the understanding of media management concepts. It is distinct from the management program in the School of Business because the student applies management principles to the specifics of media industries as opposed to more generic training.
Entry into the Program
The program is designed as a three year program. It is not open to entering freshmen or transfer students. Students normally enter the program in their sophomore year. Only majors from the television-radio department and the School of Business are eligible to apply for this program, and admission is through the Roy H. Park School of Communications. Students from the School of Business may not apply concurrently to the television-radio and telecommunications management programs. Applications for the telecommunications management major are accepted in February of each academic year. Applicants who are accepted enter the program the following fall semester. Information concerning application deadlines, admission criteria, and program requirements is available in the department office.
Academic Policies for the Major
In addition to the general College guidelines for academic standing and the Park School academic policies, majors in telecommunications management are required to maintain a cumulative GPA of 2.50 in all required courses as well as an overall cumulative GPA of 2.50.
Requirements for the Major
All majors must complete a minimum of 60 credits outside communications, and a minimum of 50% of their credits (normally 60) in courses designated "LA" (liberal arts).Requirements for the Major
Communications Credits
221-10100 |
Introduction to Broadcast Production |
3 |
225-10800 |
Human Communication in Organizations |
3 |
221-12100 |
Introduction to Mass Media |
3 |
221-13100 |
Media Writing |
3 |
221-24100 |
Advertising |
3 |
221-26000 |
Quantitative Mass Media Research Methods |
3 |
221-29600 |
Audience Research |
3 |
221-31200 |
Government and Media |
3 |
221-32100 |
Broadcast Programming and Promotion |
3 |
221-32200 |
New Telecommunications Technologies |
3 |
221-43200 |
Issues in Telecommunications Management |
3 |
Business
887-20300 |
Introduction to Law I |
3 |
887-20400 |
Introduction to Law II |
3 |
880-22500 |
Financial Accounting |
3 |
882-22000 |
Principles of Management |
3 |
885-35000 |
Labor Relations |
3 |
884-31200 |
Principles of Marketing |
3 |
Humanities and Sciences
306-12100 |
Principles of Macroeconomics |
3 |
306-12200 |
Principles of Microeconomics |
3 |
312-11000 |
Introduction to Computers and Information Systems |
3 |
319-11000 |
Public Communication or |
|
319-11500 |
Business and Professional Communication or |
|
319-21500 |
Argumentation and Debate |
3 |
|
English: any level 1 or 2 course in literature except 307-10100/307-10200 |
3 |
|
Writing: one writing course, preferably taken in freshman year, placement by test score. Not to include 377-10100/377-10200 |
3 |
Social Science - choose one course from the following list
331-21200 |
Sociology of Work |
|
339-28000 |
Anthropology of the Contemporary United States (prerequisite 339-10400) |
|
310-30100 |
Legislative Behavior |
|
310-30200 |
The Presidency |
|
310-30300 |
Constitutional Law |
|
310-30400 |
U.S. Party Politics |
|
310-31000 |
The Supreme Court in U.S. Politics |
|
310-36200 |
Theory and Politics of Public Policy |
|
330-31600 |
Social Psychology |
|
330-33400 |
Industrial Psychology |
|
330-34700 |
Cognition and Information Technology |
3 |
Summary
|
Communications requirements |
33 |
|
Business requirements |
18 |
|
Humanities and sciences requirements |
21 |
|
Electives |
48 |
Total, B.S. in telecommunications management |
120 |
B.A. in Media Studies
Coordinator to be appointed
The goal of the media studies program is to provide an interdisciplinary experience in the critical analysis of mediated communication. The program focuses on theory, method, and analysis in a variety of media. It concentrates on critical and analytical courses in media and mass communication that cover a broad range of methodological approaches, including logical, psychological, historical, economic, quantitative, qualitative, scientific, and sociological. Students also take supplemental courses in history, social sciences, and economics to broaden their perspective and to provide interdisciplinary links between media and society. The program emphasizes the ability to think analytically and critically and provides useful preparation for students wishing to continue in graduate work in communications, business, or law. To further emphasize the interdisciplinary nature of mass communication, the program requires a minor in one of several liberal arts disciplines.
Academic Policies for the Major
In addition to the general College guidelines for academic standing and the Park School academic policies, majors in media studies are required to maintain an overall cumulative GPA of 3.00. All majors must complete a minimum of 60 credits outside communications, and a minimum of 75% of their credits (normally 90) in courses designated "LA" (liberal arts).
Requirements for the Major
Communications Credits
221-12100 |
Introduction to Mass Media |
3 |
221-12200 |
Introduction to Media Aesthetics and Analysis |
3 |
221-12900 |
Introduction to Global Studies |
3 |
221-21300 |
Ethical Issues in Mass Communications |
3 |
221-25000 |
History of United States Mass Media |
3 |
222-25500 |
Survey of Critical Methodologies in Mass Media |
3 |
222-30300 |
Images of Men and Women in Mass Media |
3 |
221-31200 |
Government and Media |
3 |
221-32400 |
European Mass Media |
3 |
221-33500
|
Electronic Media Criticism or
|
3 |
221-41300
|
Seminar on Ethical Issues in the Media or
|
3 |
221-48000 |
Senior Seminar in Mass Media Studies |
3 |
Total communications requirements |
36 |
Additional requirements for the major in media studies
Media studies majors must complete a minor or an 18-credit thematic interdisciplinary program. Majors must register for the required minor before the end of their junior year.
Majors registering for the 18-credit thematic interdisciplinary program must do so before the end of their sophomore year. Permission for an individual interdisciplinary thematic program requires advance approval of the student's adviser and the Media Studies coordinator.
Total additional requirements |
15-21 |
Required minors must be selected from the following: anthropology, economics, English, history, modern languages, philosophy, politics, psychology, sociology, speech communication.
Summary
|
Communications requirements |
36 |
|
Minor/thematic program requirements |
15-21 |
|
Liberal arts (LA) electives |
36-42 |
|
Open electives |
27 |
Total, B.A. in media studies |
120 |
Minor in Media Studies
Coordinator to be appointed
Open only to corporate communication majors and majors outside the Roy H. Park School of Communications. Information concerning application deadlines, admission criteria, and program requirements is available in the department office.
A minor in media studies is offered to provide a critical, broad-based study of the media to supplement majors in other departments. Specifically, students develop a general perspective on how the media work and how to evaluate the messages they communicate. Students increase their awareness of the role the media play in society in terms of informing, molding, and developing public opinion. This minor is of special interest to students majoring in English, history, politics, and business.
Required courses for the minor Credits
221-12100 |
Introduction to Mass Media |
3 |
221-12200 |
Introduction to Media Aesthetics and Analysis |
3 |
221-12900 |
Introduction to Global Studies |
3 |
221-21300 |
Ethical Issues in Mass Communications |
3 |
221-25000 |
History of United States Mass Media |
3 |
222-25500 |
Survey of Critical Methodologies in Mass Media |
3 |
221-31200
|
Government and Media or
|
3 |
221-41300
|
Seminar on Ethical Issues in the Media or
|
3 |
|
Total |
24 |
Additional requirements for the minor
Students in the minor are required to maintain a cumulative GPA of at least 2.50 in required courses in the minor.
B.A. in Journalism
John L. Hochheimer, Associate Professor, Coordinator
The journalism program offers an integrated curriculum designed to prepare students for careers in journalism, law, business, and other professions. It consists of five course areas - journalism major requirements, journalism concentration, writing, second subject area, and a modern language. The program is designed to teach students how to conduct coherent and probing inquiry, to propose, analyze, and evaluate strategy, and to express themselves with precision, clarity, and vigor. Majors elect one of three concentrations - broadcast journalism, print journalism, or photojournalism - before preregistering for the first semester of their sophomore year. Students are invited to participate in the school's cocurricular opportunities. Qualified students are encouraged to serve internships in participating radio and television stations, newspapers, and government and private agencies.
Academic Policies for the Major
Majors, including freshmen, are required to maintain a GPA of 2.50 in all required courses, as well as an overall cumulative GPA of 2.50. All majors must complete a minimum of 60 credits outside communications, and a minimum of 75% of their credits (normally 90) in courses designated "LA" (liberal arts).
Requirements for the Major
Major requirements Credits
221-12100 |
Introduction to Mass Media |
3 |
221-18000 |
Introduction to Journalism |
3 |
221-18100 |
Journalism Research |
3 |
221-21300 |
Ethical Issues in Mass Communication |
3 |
221-25000 |
History of United States Mass Media |
3 |
221-28200 |
News Reporting and Writing |
3 |
221-31200 |
Government and Media |
3 |
221-38800 |
Alternative Media |
3 |
221-48800 |
Issues and the News |
3 |
A choice of two courses from the following (most of these courses have prerequisites):
222-30300 |
Images of Men and Women in Mass Media (3) |
|
221-32400 |
European Mass Media (3) |
|
221-33500 |
Electronic Media Criticism (3) |
|
221-35100 |
Critical Journalism (3) |
|
222-24300 |
Photography in the Mass Media (3) |
|
222-30100 |
Nonfiction Film Theory (3) |
6 |
|
Total |
33 |
Some of these courses have prerequisites that students are responsible for meeting.
Journalism Concentration
Additional requirements for the broadcast journalism concentration
221-10100 |
Introduction to Broadcast Production |
3 |
221-28400 |
Radio Journalism |
3 |
221-28600 |
Television Journalism |
3 |
221-48400 |
Radio Journalism Workshop |
3 |
221-48600 |
Television Journalism Workshop |
3 |
|
Total |
15 |
Additional requirements for the print journalism concentration
221-28300 |
News Editing |
3 |
221-38100 |
Public Affairs Reporting |
3 |
221-38200 |
Feature Writing for Newspapers |
3 |
377-xxxxx |
Selected from advanced Writing Program list, below (in addition to the advanced Writing Program course) |
3 |
221-48200 |
Print Journalism Workshop |
3 |
|
Total |
15 |
Additional requirements for the photojournalism concentration
222-14100 |
Introduction to Photography |
3 |
222-24200 |
Intermediate Photography |
3 |
222-34000 |
Documentary Photography |
3 |
222-34200 |
Photojournalism |
3 |
222-44300 |
Photo Workshop |
3 |
|
Total |
15 |
Writing requirements
377-10600 |
Academic Writing or |
|
377-10700 |
Academic Writing II (depending on placement by test) |
3 |
377-20100 |
Persuasive Argument |
3 |
Choose one advanced Writing Program course:
377-20500 |
Personal Essay (3) |
|
377-22500 |
Grammar, Usage, and Style (3) |
|
377-23600 |
Fiction Writing I: Short Story (3) |
|
377-23800 |
Poetry Writing I (3) |
|
377-30100 |
Autobiography (3) |
|
377-31000 |
Women and Writing (3) |
|
377-31200 |
Professional Writing (3) |
|
377-31900 |
Writing as a Naturalist (3) |
|
377-32000 |
Public Essay (3) |
|
377-33400 |
Humorous Writing (3) |
|
377-34000 |
Magazine Writing (3) |
3 |
|
Total |
9 |
Second Subject Area
Journalism majors are required to choose an outside area of study. This area may either be chosen from the following list of minors, or it may be an area created in consultation with the student's adviser and approved by the journalism coordinator.
Some suggested second subject areas (and the credits required) are minors in anthropology (18), economics (21-22), history (21), philosophy (18), politics (21), or sociology (21). Journalism majors may not have a business minor without undertaking additional liberal arts courses.
Total credits in the second subject area must be 18-22 credits and may not include communications courses.
Modern Language
Journalism majors are required to complete a foreign language through the intermediate level or to demonstrate equivalent proficiency as part of their degree requirements. This may require up to three courses, depending on the level of proficiency demonstrated.
Summary
|
Major requirements |
33 |
|
Journalism concentration |
15 |
|
Writing |
9 |
|
Second subject area |
18-22 |
|
Modern language |
0-12 |
|
Total requirements |
75-91 |
|
Electives |
29-45 |
Total, B.A. in journalism |
120 |
Minor in Journalism
John L. Hochheimer, Associate Professor, Coordinator
Not open to students majoring in television-radio, cinema and photography, or film, photography, and visual arts. Information concerning application deadlines, admission criteria, and program requirements is available in the department office.
The minor in journalism offers students the opportunity to expand and enhance their college experience. It is designed to give students from a variety of disciplines a broad-based, yet rigorous, knowledge of journalistic theory and practice. Students work on news and public affairs coverage of issues relevant to their own major areas through a variety of lecture, seminar, and laboratory courses. Students may choose to focus on either print or broadcast media in their course of study. Enrollment in the minor is limited.
Required courses for the minor Credits
221-18000 |
Introduction to Journalism |
3 |
221-18100 |
Journalism Research |
3 |
221-25000 |
History of United States Mass Media |
3 |
221-28200 |
News Reporting and Writing(Prerequisites: 221-12100, 221-13100; or 221-18000, 221-181) |
3 |
221-38800 |
Alternative Media (Prerequisites: 221-25000, 221-28200, or 221-28400) |
3 |
Choose one of the following two groups of three courses:
221-28300 |
News Editing (Prerequisites: 221-12100, 221-13100; or 221-18000, 221-18100; and 221-28200) (3) |
||
221-38100 |
Public Affairs Reporting (Prerequisites: 221-28200) (3) |
||
221-38200 |
Feature Writing for Newspapers (Prerequisites: 221-28200) |
||
221-10100 |
Introduction to Broadcast Production (3) |
||
221-28400 |
Radio Journalism (Prerequisites: 221-10100) (3) |
||
221-28600 |
Television Journalism (Prerequisites: 221-28400) (3) |
9 | |
|
Total |
24 | |
Additional requirements for the minor
Minors are required to maintain a GPA of 2.50 in all required courses, as well as an overall cumulative GPA of 2.50.
