Posted by Patricia Zimmermann at 3:15AM
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Blog written by Ann Michel and Phil Wilde, principals, Insights International
Why make a trailer?
Is it because everybody expects us to have one?
Is it because audiences truly enjoy the short short movie?
Is it because our attention spans are so short?
That we're just too busy, and we demand everything we consume to be condensed?
Is it the plethora of a available images and movies that makes us want to see as many of them as we can?
What do you think?