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The most widely recognized Ithaca graduate
at ESPN rarely handles any production duties, although he's confident
that he could if push came to shove. Karl Ravech '87 can be seen
and heard on the network's SportsCenter and Baseball
Tonight studio shows and covers an occasional professional
golf tournament. Ravech had to pay some dues outside the company
before he secured a chair on the ESPN set, unlike the production
folks, who can gain entry-level positions at the network. While
still on South Hill, Ravech worked on-air for Ithaca's own NewsCenter
7 (now News-Center 10) cable channel. Subsequently, broadcasting
jobs in Binghamton and in Harrisburg, Pennsylvania, gave Ravech
the experience he needed before reaching the big time at ESPN.
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 "We seem to have an Ithaca Bomber involved in every
aspect":
Labay, with Greenfield at work
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Now, as host of Baseball Tonight,
Ravech may well have the toughest on-air job in sports broadcasting.
The show is, for
the most part, unscripted; Ravech and his cohosts, Peter Gammons
and Harold Reynolds, ad-lib as their production crew continuously
feeds them highlights and points of interest from each game in
progress. "Our goal is to show a home run highlight to viewers
before the batter crosses home plate," says Ravech. "The key is
to make it look seamless," he adds, which is usually the case even
though he's reacting instantaneously to what's going on at ballparks
across the country. "It's a real challenge, but I look forward
to going to work every day because each day is different."
For those who watch the show, it's obvious
that Ravech does his homework --- scanning the sports pages of
newspapers and websites
and talking daily to baseball insiders ranging from players to
team executives. "That enables us to give fans a view of the game
they don't normally get," says Ravech.
Laurie Greenberg '80 plays a much different role at ESPN. She's
the New York-based vice president of sales for the eastern region with
ESPN-ABC Sports, generating revenue for all of the ESPN properties
and supervising a large staff. Her clients include auto, wireless
telecom, and insurance companies --- "anyone trying to reach men," she
says.
"I like my job because I can be creative. Dealing
with television, radio, and the network's website and ESPN the Magazine requires
separate approaches for each of these media." As with any sales
job, there is constant pressure to close the deal. "We are a premium
product and command premium prices, so we have to be aggressive," she
adds.
Greenberg's route from South Hill to ESPN began with entry-level
jobs at advertising agencies in New York City. She then spent a
decade in sales with the Raycom Sports broadcasting company before
joining ESPN in 1997 as director of regional sales; she moved to
the national sales group shortly thereafter.
Everyone at ESPN lives and breathes sports,
but the work is decidedly not all fun and games. During the eight-month
baseball season Ravech
arrives at the ESPN studios at 4:00 p.m. and rarely leaves before
2:00 or 3:00 a.m. "At Baseball Tonight we stay until the
last out, wherever it may be. We groan when the West Coast games
go into extra innings," he says.
Twelve-hour days and longer are typical for
Sacks. "It's really
a 24/7 job, living sports, which is my passion," he says. Greenfield
says she has a fairly normal schedule now, but at SportsCenter the
workday could run from 6:00 a.m. to 4:00 a.m. "And
that's on a good day," she quips.
For those roaming the sidelines or otherwise
covering events by remote, sleeping in their own beds is a luxury.
Connal is on the
road for the duration of the eight-month NHL season, and Sacks
points out, "This is a business where we work nights, holidays,
and weekends. I have worked 13 straight Thanksgivings. That's tough
when you have a family, like I do, but it was a lot of fun when
I was young and single."
Still, it's easier to deal with jet lag or missing a family gathering
when the perks include globe-trotting and passes for premium sporting
spectacles such as the World Series, the Super Bowl, or college
basketball's Final Four.
Photo by Nate Smeltz/ESPN |