The Creative Services group in the Office of Marketing Communications has responded to feedback from the campus community. The official Ithaca College template for PowerPoint and Keynote has been restyled in both standard and 16:9 sizes.
Ithaca College Fuse, the twice-yearly magazine created by students for students, and Life at IC, a social media project showcasing daily student life, each earned bronze honors in the 2013 Cuppie Awards Program. Sponsored by the Association of Communicators in Education, the Cuppie Awards recognize creative excellence in marketing and communication in higher education. Ithaca College Fuse competed in the Print Publications - Magazine category; Life at IC in Electronic Media - Social Media. A panel of senior-level industry experts judged the entries.
Effective Friday, March 1, 2013, the Center for Print Production will assume responsibility for accepting and filling orders for official college name badges. Departments will be recharged for all new orders placed after this date. The Division of Enrollment and Communication initially funded these badges in recent months to assist with the transition to the new style and ordering system.
Earlier this spring the Office of Marketing Communications selected a single vendor and created templates so that professional name badges could be made for the campus. All staff members involved with admission programming this spring were provided with the new name badges.
Until we launched our licensing program in July, there had been nothing to prevent anyone from selling products using Ithaca College's good name and reputation. We were a rarity in higher education in that we had no way to protect the rights to the commercial use of our names. To remedy that concern, the college instituted a trademark and licensing program.