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IC in the Media

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Posted by Megan Christopher at 9:28AM   |  Add a comment
Michael McCall, professor and chair, Department of Marketing and Law  McCall commented on the global expansion potential of the travel website and app

Michael McCall, professor and chair, Department of Marketing and Law
McCall commented on the global expansion potential of the travel website and app Airbnb. “The big potential is in Europe, in part because the hotel chains don’t have a big foothold there.”

Headline: “Airbnb Gains with VC Investors, Warren Buffett
Publication date: June 27, 2014
Outlet: Investor’s Business Daily


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