S'Park: Igniting Your Future in Communications
This course is meant to be the igniter – the “spark” – of Park students’ educational experience and their transition from high school to being young communications professionals and scholars. Through many short presentations in person and via Skype by Park faculty, alums, and other noted experts, they are actively engaged in real-world, real-time challenges, concepts, and issues facing all facets of the field: media production and distribution, corporate and instructional communications, advertising, public relations, photography, animation, media arts, writing for the media, emerging technologies, and journalism. Throughout the course, they have the opportunity to creatively and collaboratively interact with each other and brainstorm solutions and creative new applications of media to address challenges such as globalization, audience-generated content, intellectual property , and new patterns of media consumption.
Because this is a required freshman class for all communications majors, we ensure that they will be exposed to a wide range of career possibilities and are aware of the resources available to help build a solid academic and co-curricular plan and to make the most of networking and internship opportunities.
This year, a $10,000 grant from the Playa Foundation fueled the final assignment: teams that represented students from all Park majors developed an idea for a prototype Youth News Network. The best ideas were synthesized, and this spring, students will be able to register for a special one-credit class on Rapid Prototyping and Media Entrepreneurship where they will use the funds to build some working models, travel to meet experts, and develop a business model.