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Seidman Book on Political Posters and Propaganda Released

Steven A. Seidman, associate professor and chair of the Department of Strategic Communication, examines how political posters have evolved, discussing their changing role in political communication, in his new book, Posters, Propaganda, and Persuasion in Election Campaigns Around the World and Through History.

The book provides a unique political history of 19th and 20th century election campaigns by tracing the impact that posters, billboards, and banners have had in the United States, France, Great Britain, Germany, South Africa, Japan, Mexico, and many other countries. Seidman explores how technology, education, legislation, artistic movements, advertising, and political systems precipitate and affect campaign media changes over time and in various global markets.

According to reviewer David Welch, "Seidman has written an exemplary study of the political poster as a medium of propaganda in different societies and eras. The historical sweep is monumental—ranging from American Presidential campaigns of the early nineteenth century to contemporary political campaigns in Europe, Asia and Latin America. Underpinned by meticulous research, the author provides compelling evidence of the effectiveness of the political poster and how it has influenced public opinion and behavior."

Posters, Propaganda, and Persuasion  is expected to appeal to scholars and students interested in communications, politics, history, advertising and marketing, art history, and graphic design as it is the first comprehensive review of the research literature on the topic.

Coinciding with the book's publication, Seidman has started a blog on this website entitled, Posters and Election Propaganda, in which he plans to compare and contrast the design of posters in present and past political campaigns.

Seidman has been on the faculty of the Roy H. Park School of Communications since 1984. He teaches courses in the communication management and design program, including one on presentation media and visual design. Among his many published works are articles in the Journal of Broadcasting & Electronic Media, the Journal of Visual Literacy, and the International Journal of Instructional Media.



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