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Posters and Election Propaganda

A blog dedicated to the examination of communications in election campaigns, with a focus on posters

Posted by Steven Seidman at 11:31AM   |  Add a comment
Andrew Redford Young, Poster Promoting Mitt Romney, 2011


So far, it seems that neither major party candidate for the U.S. presidency has inspired many artists to include their images in posters promoting President Barack Obama or former Governor Mitt Romney (There are a number of posters that show the Libertarian candidate, Gary Johnson, however). For Obama, this is a remarkable departure from 2008, when a multitude of graphic designers and painters created posters that depicted the then-Senator from Illinois in a very positive manner. Among the dozens of pro-Obama posters produced four years ago, the most popular were Shepard Fairey's "Hope" and "Change" creations, which were inspiring, patriotic, and conveyed, as Fairey stated, "noble confidence,... a suggestion of looking into the future."

One poster, designed by Andrew Redford Young in 2011, does show Romney in an inspirational and patriotic way. Like Fairey's posters, it bathes Romney in red-white-and-blue, idealizes his features, and has him gazing into the beyond with confidence. Additionally, Young gives Romney a hint of a smile, accompanied by the simple slogan, "Jobs."

Now that the Republican National Convention is over (soon to be followed by the Democratic convention), it will be interesting to see what, if any, imagery includes the candidates in poster designs.

 

 



 


Posted by Steven Seidman at 8:10AM   |  Add a comment
Jeff Rogers, "Rebuilding America," 2012


Nowadays, Illustrator, Photoshop, and other software programs make producing a poster relatively simple. Good design, of course, is still important. And some fairly good designs for two presidential candidates have emerged—the result of two poster contests conducted by the Barack Obama (Democrat) and Gary Johnson (Libertarian) campaigns this year.

The dozen finalists in the Obama-sponsored Art Works Poster Design Contest can be seen here, with the three winners' designs available for purchase. The designs range from mainly text to symbolic patriotism. I particularly like the design by Jeff Rogers, which uses red beams for the stripes in the American flag (which can be seen to the right).

The ten winners of The Gary Johnson 2012 Poster Contest can be viewed here, with seven featuring the candidate (one of these is shown to the right) and two dominated by symbolism (a victory hand gesture and the Statue of Liberty).

 

 


Posted by Steven Seidman at 2:46PM   |  Add a comment
Romney-Ryan Logo

Today, Mitt Romney added Congressman Paul Ryan to the Republican national ticket, with a new slogan, "America's Comeback Team," and a new logo. The logo does not use the large, stylized "R" in the presidential candidate's name for the VP selection; rather it allows Ryan to "keep" his own "R" (albeit a smaller, simpler one).

The slogan is reminiscent of Democrat Bill Clinton being termed the "Comeback Kid" by the media, after he did well in the 1992 New Hampshire Primary, although the Romney-Ryan slogan is a Reaganesque call for America to return to "greatness" under new leadership.


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