About this blog
A blog dedicated to the examination of communications in election campaigns, with a focus on posters
Sunday, February 8, 2009
Israel's parliamentary election is this Tuesday, with former Prime Minister Benjamin Netanyahu's Likud Party slightly favored to regain power. Since the Israeli incursion into Gaza last month, polls indicate an increase in popularity for the conservatives of Likud, whose main opposition is the ruling Kadima Party, led by Foreign Minister Tzipi Livni, who is perceived as more moderate than Netanyahu. To the right of Netanyahu and his party is Soviet-born Avigdor Lieberman, whose Yisrael Beiteinu (Israel is Our Home) Party is also doing well in the polls. It appears as though the hardliners toward the Palestinians may gain power. One consequence is that Netanyahu, if elected, will not stop building settlements in "occupied" territories. [See article in Reuters for more information on the campaign and U.S.-Israeli relations]
However, there has been a late shift back to the Kadima Party in the polls. Right now, according to the latest data, Likud will gain 27 seats and Kadima 25—out of 120 seats in the Knesset (the Israeli parliament). Yisrael Beiteinu will win 14 seats. The Labour Party, led by Ehud Barak (another former prime minister), trails badly. The leader of the party with a plurality will then attempt to put together a coalition government. According to Jason Koutsoukis of Fairfax Digital Network, even if Livni's party wins the most seats, it will be difficult for her to form a coalition, since Lieberman's party has similar stands to those of Likud.
As for the campaign, many Israelis are uncharacteristically lacking in enthusiasm for the candidates and their positions, according to David Blair of Britain's Weekly Telegraph. Of course, campaign posters continue to be seen on the streets, but fewer rallies have been held.
One group—suspected to be Orthodox extremists—defaced posters of Livni in Jerusalem. It probably had less to do with her centrist positions, and more to do with opposition to images of women being seen in public, wrote Shelly Paz of The Jerusalem Post.
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