About this blog
A blog dedicated to the examination of communications in election campaigns, with a focus on posters
Tagged as “billboard”
Friday, April 30, 2010
Jonathan Gabay of brand forensics talks to the BBC about the British Conservative Party's poster campaign for this year's elections that directly attacks Prime Minister Gordon Brown.
It echoes Saatchi & Saatchi's famous 1979 campaign for Margaret Thatcher's Conservatives, best seen in the classic poster, titled "Labour Isn't Working."
Friday, February 12, 2010
Poland will elect its next president in October by direct vote to serve a five-year term, and the campaign has already begun. Although the president does not have much power, he or she can veto legislation.
Poland's election campaigns are much influenced by American political marketing practices and by its consultants. For example, Tomasz Nalecz of the center-left Social Democratic Party (SDPL), erected billboards that featured not only his portrait but also that of Barack Obama. Nalecz was placed in front of the country's presidential palace with its equestrian statue of Prince Józef Poniatowski, and Obama has the U.S. Capitol behind him. Both look out at the voters, smiling. According to Jan Cienski, the billboard is controversial because permission to use Obama's photograph was not obtained. Nalecz's campaign maintains, however, that the photo is in the public domain.
American political techniques have influenced parties of the right, as well. In 2006, for instance, the Law and Justice party, was known for the “spin-doktorzy” practices by its strategists, Adam Bielan and Michal Kaminski, who also copied ads from the Reagan campaign, according to Cienski.
Other American campaign strategies, such as using social-networking sites, have also been used. The SDPL, for example, has a Facebook group.
Posters have been used extensively in Polish political campaigns, including by Solidarity, which displayed large posters (some of which were torn down by police, according to the party), as well as banners, TV spots, radio programs, bumper stickers, buttons, leaflets, and newspapers in its campaigns. In a special Solidarity poster for the 1989 campaign, Gary Cooper (as the American sheriff in the film High Noon) was shown with a ballot in one hand, instead of a pistol, along with the message “It’s high noon, June 4, 1989.”
To read more about Polish politics and posters, going back to the thirteenth century, see my book, Posters, Propaganda, and Persuasion in Election Campaigns Around the World and Through History.
Wednesday, October 28, 2009
The next general election in the United Kingdom must take place by June 3, 2010. All seats in the House of Commons will be filled. In the latest Guardian/ICM poll, the Conservatives lead with 44% support, followed by the ruling Labour Party (27%), the Liberals (18%), and Others (11%). Among the last group is the British National Party (BNP). One poll, however, had the BNP potentially gaining 22% of the vote, after BNP Leader Nick Griffin appeared on BBC Television.
The BNP is appealing to "the indigenous, white British people ... which successive governments have done far too little to protect,” according to the Telegraph. The party has campaigned to celebrate "White History Month," protested government funds given to a Moslem group, fought government immigration policies, and more (see the BNP Web site).
BNP posters, billboards, and videos have tried to link the party's image to past British leaders and glories. One poster shows Winston Churchill and British airmen during World War II; a billboard links the BNP to Jesus; a video (which includes many posters) on the party's Web site defends the party and its stands—calling for citizens to "take back" the country—as well as associating it with past achievements by the English.
Saturday, March 7, 2009
Last month, the Swiss electorate voted for a referendum allowing the free movement of workers in 27 European Union (EU) countries. Almost 60% favored the referendum.
The opposition to the referendum was led by the Swiss People's Party (SVP), the top vote-getting party in parliamentary elections in Switzerland, and producer of the infamous "black sheep" poster of 2007 (see previous blog entry).
This time around, the SVP disseminated a poster that showed several black crows pecking at a map of Switzerland. The crows probably symbolize Romania and Bulgaria (the newest, but poorer countries in the EU), which the SVP believes will flood wealthier Switzerland with workers, taking jobs away from Swiss citizens and increasing costs for
Tuesday, December 9, 2008
The presidential campaign in Ghana just ended, with the voting on Sunday resulting in a virtual tie between the two candidates. According to Reuters, Nana Akufo-Addo (a former minister of foreign affairs) of the ruling New Patriotic Party (NPP) is slightly ahead in the count with about 49 percent of the vote so far, but almost 4 of 10 constituencies have not been tallied as yet. John Atta Mills (who has run for president, and lost, twice previously) of the opposition National Democratic Congress (NDC) has garnered almost 48 percent. If neither candidate's total hits 50 percent, there will be a run-off on December 28. Both men are moderates, and favor investment in healthcare, education, and infrastructure.
Ghana is a stable democracy of more than 20 million people—rated #35 in the world, by World Audit (one of only two "fully democratic" countries in Africa, the other being Mauritius). Ghana has a fairly healthy economy, which grew almost 7 percent in 2007. It is a major producer of cocoa and gold, and is developing offshore oil discoveries. Poverty still exists, however, and literacy (in 2000) was under 60 percent.
The campaign had the usual "mud slinging," but "there was a carnival atmosphere and friendly exchanges among rival supporters," said Will Ross, a BBC correspondent. Posters, billboards, and t-shirts for Akufo-Addo called him “The Best Man for Ghana.” Those for Mills termed him a man “you can trust” and “a better man for Ghana”.
Here is a music video, performed by Daddy Lumba, for Nana: