CMD Alumna Lia Micheels was recently hired in the role of Media Coordinator at PGR Media. She works on a team with a Media Director, Media Supervisor, and two Media Planners to plan national and regional media plans for a handful of accounts. Her daily tasks include following up with clients, organizing media plan flow charts, creating Powerpoint slides, and creating competitive analysis...
CMD Alumna Kristen Essex, Information Services Communications Specialist at Nestlé Waters North America, recently reached out to current CMD students with internship opportunities. As a Communications Specialist, Essex acts as a bridge between technology and communications, doing various projects for her department ranging from the creation of training material to the production of...
William ‘Willie’ Sleight, a CMD alumnus who graduated last May, was recently hired as Marketing and Communications Coordinator at Hirsch Roberts Weinstein LLP, a small law firm in Boston, MA. According to Sleight, he discovered the opportunity through networking: a discussion with another recent graduate at Ithaca College’s Alumni Weekend last fall connected him with a...
Cory L. Young, associate professor in Communication Management and Design and chair of the Communication graduate program, and Arhlene A. Flowers, associate professor in Integrated Marketing Communications, published "Fight Viral with Viral: A Case Study of Domino’s Pizza’s Crisis Communication Strategies” in the December 2012 issue of Case Studies in Strategic Communication (CSSC). CSSC is a peer-reviewed online journal dedicated to the study of strategic communication through the case study form. Case studies illustrate the strategies, tactics, and execution of communication campaigns through in-depth coverage of a single situation. Both Young and Flowers are in the Department of Strategic Communication housed in the Roy H. Park School of Communications.
CMD majors Emily Gasper ’13 and Timothy Berry ’14 traveled to Pittsburgh, PA for the International Association of Business Communicators regional conference from October 14 to 16. They, along with three other Park School students, represented Ithaca College’s student chapter of IABC for this annual professional conference.