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Sophomore IMC major, Kat Fischer, and Business Administration senior, Eliza Diament placed second in the Ithaca College Business Plan Competition, winning a $10,000 prize. The team also won the Audience Choice Award and an additional $500.

Fischer and Diament created a social movie theater application called OnSet. The application recognizes movie trailers which allow viewers to...

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In honor of Variety’s 110th anniversary, they selected 110 students who represent the future of film, media and entertainment.

Kristine Tsui, Integrated Marketing Communication Senior, made the list. She received a gold award at the AVA Digital Awards,...

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Integrated Marketing Communications (IMC) students don't just practice the skills they’ve learned in the classroom on weekly assignments and end-of-the-semester projects. Instead, they’ve applied them to develop new and interesting ways to advertise clubs to students, specifically, for Ithaca College’s Habitat for Humanity.

Even though Habitat for Humanity is an...

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The James J. Whalen Academic Symposium at Ithaca College has announced the finalists for its annual awards, which includes Zoe Rheingold, a senior with a major in Politics and a minor in Integrated Marketing Communications. Zoe Rheingold, ’15, presented her...

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On March 18-21 2015, Ithaca College’s Chapter of the American Marketing Association attended the Annual AMA International Collegiate Conference in New Orleans. ICAMA members were able to network with industry professionals, attend workshops dedicated to promoting marketing skills, receive valuable career advice and compete in competitions.

At this conference, ICAMA placed in...

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