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Tagged as “Arhlene Flowers”



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Arhlene Flowers, associate professor of IMC, was invited to be a guest speaker at the Finger Lakes Chapter of the Public Relations Society of America. She addressed the challenges of communicating to a global audience at a luncheon held on November 10 at the Franziska Racker Center in Ithaca. The discussion also included interactive exercises on writing for international and...

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Arhlene A. Flowers, associate professor in Integrated Marketing Communications, and Yvette Sterbenk, assistant professor in Communication Management and Design, published “Winter, You Win: Ithaca Convention and Visitors Bureau ‘Surrenders’ to Key West with an Unconventional Campaign that Goes Viral” in Case Studies in Strategic Communication (CSSC). CSSC is a...

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Arhlene Flowers, associate professor of IMC, along with Cory L. Young, associate professor of CMD, and Yvette Sterbenk, assistant professor of CMD, participated in the Public Relations Society of America Educators Super Saturday on Oct. 22 as part of PRSA’s annual conference held in Indianapolis, Indiana. During the two-hour event, the IC professors and scholars nationwide displayed and...

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Arhlene A. Flowers, associate professor of Integrated Marketing Communications, announces the publication of her new book, Global Writing for Public Relations: Connecting in English with Stakeholders and Publics Worldwide, which was released this month by Routledge, a global publisher of academic books, journals, and online resources in the humanities and social...

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Arhlene A. Flowers, associate professor in Integrated Marketing Communications, and Cory L. Young, associate professor in Communication Management and Design and chair of the Communication graduate program, published a book chapter, "#CHR. Disappearing Woman? Navigating Crisis Communication Internationally,” in Casing Public Relations, a new book published by Kendall Hunt...

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