Frequently Asked Questions
Can I study graphic design at Ithaca?
Students in the School of Communications can take design and media art courses.
Communication Management and Design (CMD) offers courses that focus on graphic design. Courses such as Presentation Media and Visual Design, Web Design, Designing Social Media, and Information Design teach students how to apply graphic design principles and use their creativity purposefully by creating publications, websites, signage, icons, interfaces, and infographics.
The Integrated Marketing Communications (IMC) major offers classes in advertising, art direction, and graphic design. Students in Advertising Copywriting and Art Direction learn how to effectively combine visuals and copy to creative persuasive messaging. They also implement design and page layout principles in their advertising creative. Students in the course Brand Design and Communication learn how to develop company brand identity components like logos, fonts, and colors and then apply the branding to other visual expressions and execute them across different media.
Students in the School of Humanities and Sciences who major in studio art (a program which can include courses in computer art and animation, two-dimensional design, and book design) can create academic programs that suit their interests and talents -- for example, by including Ithaca College courses in art history, photography, and presentation media.
In addition, our Planned Studies major gives motivated students the opportunity to focus on interdisciplinary courses of study that fall outside the usual range of offerings.