Jimmy Knowles '12

Roy H. Park School of Communications | Integrated Marketing Communications

As a singer, student government representative, and integrated marketing communications major at Ithaca College, Jimmy Knowles knows how to make voices heard.

Freshman year, Jimmy joined Ithacappella, IC’s renowned all-male a cappella group, and was elected to the student government. When faculty steered him into Ithaca’s IMC program, “Something just clicked, and all these different parts of my life came together,” he says.

Jimmy became a lead vocalist and promoter for Ithacappella. Freshman year, he performed a solo at Lincoln Center when the group made it to an international collegiate a cappella competition. The following year, his marketing efforts helped bring 1,200 people to the group’s first concert of the year. “I remember hitting the stage and thinking, ‘I did this. I got these people here.’ That was when I realized what I’m doing is really big,” he says.

That kind of real-world experience helped him snag one of eight internships at New York City–based Serino/Coyne, a top ad agency specializing in Broadway promotions. “They fired questions at me about the work we’d be doing, and I was like, ‘Okay, I did this two months ago in class. I got this,’” he says.

As a junior, Jimmy spearheaded Ithacappella’s involvement in the Trevor Project, which works to prevent suicide among gay youth. The group’s rendition of Katy Perry’s “Firework,” sung with local school kids to benefit the project, went viral on the Internet and drew the attention of MTV, Ellen DeGeneres, Perez Hilton, and others.

Once a senior, Jimmy served as president of both Ithacappella and the senior class. He relished the creativity and collaboration of the Ithaca College community.

“The professors and administrators here really want you to succeed. I have never been told that I can’t do something. It’s always, ‘Let’s find a way to make this work.’ Ithaca College has taught me to believe in myself.”

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