related to project with Stephanie Belsky and Yvone Chun
- Advertainment
- Nike ads about being warriors
- Orbitz Games - games from the Orbitz pop up ads
- Advergame Examples Organized by Type of Product Being Advertised
- Food - healthy and snacky
- KoolAid has their advergames on the Too Munch Fun site and other sites
- Game Galaxy on Planet Twinkie
- CrackerJacks Fun & Games
- Peanut games - from the National Peanut Board
- Smucker's Fun & Games - they have an Uncrustables page that fits in with advertainment
- Dole 5 A Day
- Coca-Cola Racing Games
- CandyStand
- PJ Squares
- Snapple
- Games from Oscar Mayer - the weiner mobile people
- Discover your Pepsi Style from pepsi
- Super Star Football, Souped Up Limo Challenge, Slurp n Burp Blaster - from Campbell's Chicken Noodle Soup
- Wiffle Baseball
- Sumo Wrestling from Ritz Bits S'mores
- Orea Dunking Game
- Great Teddy Grahams Hunt
- Nut Vendor from Planter's Peanuts
- Pizza game from Germany
- Sid the Slug game - from Britain, an anti-salt game
- ChickenFight - from BurgerKing
- Mac n Cheese Puzzle Maker
- Kool-Aid Wakeboarding
- Kool-Aid Ice Cool Game
- Big Barney Chase - for cereal using the Flintstones characters
- Alcohol
- QuarterBack Challenge, Bartender Game from Jack Daniels
- Lime Air Hockey from Mike's Hard Lemonade
- Wet towels in the locker room game from Swedish liquor company Abros
- Sports
- Hit the Pros from GMC Trucks
- Television - except tv sports
- First Response from Fox's f/X television network
- Cut to the Beat from Fox's f/X television network
- Games from Discovery Kids - from the network of tv channels - some based on their tv shows like Kenny the Shark & Tutenstein & Trading Spaces Kids
- Skate the OC - for Fox prime time show The OC
- Iron Chefs America
- Movies
- Go Fish Go - an advergame to promote the cat in the hat movie
- King Kong The Movie - Gamespot review and links about the mobile game
- Mobile Games
- BBC article on mobile games industry
- new MOB Games
- Top 10 Mobile Games from Mobile Games
- Push the Button - it's over now but this was a 'sink the battleship' game where the prize was you actually got to sink a battleship
- King Kong The Movie - Gamespot review and links about the game
- Miscellaneous
- Spinopolis
- Chevron
- Mission Refresh - from Head & Shoulders, in Spanish, but directions are available in English, need shockwave
- Bikini Bounce, Beach Squirter from Lastminute.com
- IT Manager from Intel
- BMW X3 Adventure Game
- Fed Ex Package Delivery Game - for europe, this is the UK version
Blogs & Blog-entries about Advergaming
- Junk-Food Games - talks about article in WSJ
- Industry Flubs Advergaming - article on WaterCooler Games
- Advergame Tools - from October 2003
- Advergame Article from Marketing Wonk
- Advergame articles from WaterCooler Games
- Advergames articles from Adverblog.com
- Immersive AdverGaming for Screenagers a short article from Trendwatchers from 2002 on the AdRants site
News Stories and articles from good websites
- Advergaming Catches On
- Games Pop Up in Ads
- Advergaming Equals Attention
- Offline Brands turning to Advergaming
- It's not only a game - about advergaming
- Back to School Means Back to Advergames by Sue Zeidler, from September 15, 2004
- Advergaming Scores by Dale Buss from February 2003
- Major brands play for attention from CNET - mentions a lot of advergame projects, from 2001 (good for a historical viewpoint I guess)
Companies Developing Advergames
- gameLab - bsed in NYC, headed by Zimmerman and Lee, Katie Salen works here
- Complete Guide to Advergaming
- YaYa.com - appears to have been dissolved after being bought out a couple of times
- WildTangent
- Mobliss - works with mobile phone advertising as well including for American Idol voting
- SkyWorks
Academic Articles About Advergaming
News Stories about Advergaming
- McCarthy, M. (2005, January 26).Disney plays on kids love of video games to promote 50th anniversary, Detroit News
Return to Prof's homepage
Last Updated 15 June 2005 - Food - healthy and snacky