Group Service Partnerships
Park scholars share their communications talents across a variety of partnerships with local organizations. Upper-level Park scholars assume key leadership roles in these collaborations. For the 2013 - 2014 academic year, following are the Park scholar group service partnerships:
Concert for a Cure:
Whether we realize it or not, we all know someone who has been affected by cancer. Park Scholars use their marketing and event planning skills to make a difference through Concert for a Cure. Now in its fifth year, this annual benefit concert features local music groups and raises funds to support the American Cancer Society. Scholars are actively involved in public relations campaigns, requesting sponsorship donations, video production, social media tactics, designing advertisements, and logistical planning. This opportunity brings together students, faculty, and community members in support of finding cures for an illness that affects so many worldwide.
Park Scholars are facilitating instruction in both media literacy and production at Belle Sherman Elementary School with curriculum including advertisements, photojournalism, news production, and online and social media. Scholars are also leading an “Advanced Media Club” at Beverly J. Martin Elementary School with a concentration in journalism. The program offers students the opportunity to write and produce their own short length broadcast piece as well as to learn more about writing for print newspapers. At DeWitt Middle School, Scholars are leading an “Advanced Media Club” with a concentration in film production. Additionally, Scholars at Ithaca High School are working within two classrooms to facilitate students’ development of production skills and understanding of concepts related to media literacy. Finally, media club participants are coordinating one-day workshops with the Ithaca Youth Bureau that give participants a more in-depth understanding of photography through a series of workshops available to developmentally disabled adults.
Megaphone Media Productions:
Megaphone Media Productions is dedicated to providing free communications services to area nonprofits and human service organizations by capitalizing on the expertise of Park Scholars. This year’s Megaphone projects include: producing videos for Habitat for Humanity; and enhancing the Finger Lakes Permaculture Institute’s (FLPCI) presence in the Ithaca community through media outreach, providing support through blogging, website development, photography, videography, and brochure design and distribution.