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Two integrated marketing communications majors have been selected to take part in the American Advertising Federation’s Most Promising Multicultural Students Program. Seniors Niel Guaman and Irma Perez will attend a three-day event in New York City from Feb. 13–16, where they will attend...

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Ithaca College was one of three schools invited to attend the AAF Advertising Hall of Fame Induction in NYC. Fourteen IC Park students are working through the American Advertising Federation with/for a client, generationOn:  http://www.generationon.org/ While in NYC, they were able to meet in person with a generationOn...

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Josh Golden ’93 was named publisher of Advertising Age magazine on June 1.

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Arhlene Flowers, associate professor of IMC, was invited to be a guest speaker at the Finger Lakes Chapter of the Public Relations Society of America. She addressed the challenges of communicating to a global audience at a luncheon held on November 10 at the Franziska Racker Center in Ithaca. The discussion also included interactive exercises on writing for international and...

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Carter Smalley, ‘16, is a notable IMC alumnus who not only made an impact at Ithaca College but continues to make an impact in the advertising world. His current position in the IPG InterAct Associates Program, a two-year entry-level program, allows him to rotate every six months to a new agency learning new skills and contributing his own. The importance in the program stems from the...

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