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A panel of the National Advertising Review Board (NARB) has recommended that DirecTV, LLC, modify claims made for its satellite television services to better disclose to consumers that limited programming is available in 4k, or ultra high-definition format, modify its claims that DirecTV is wireless, and discontinue a “free upgrade” to Genie HD DVR claim.

NARB is the...

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Jamie Altman and Christina Lyons, IMC seniors, have been awarded a Media Fellows Scholarship from Washington Media Scholars. Jamie's scholarship was made possible in part by the generous contribution from Smart Media Group. Christina's scholarship was made possible in part by the generous contribution from Kantar Media CMAG.

The Washington Media Scholars Foundation recognizes...

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Associate professor of Integrated Marketing Communications (IMC) and chair of the Department of Strategic Communication, Scott R. Hamula, was recognized with the Outstanding Service Award by the Advertising Division of the Association for Education in Journalism and Mass Communication (AEJMC). During its members' meeting at this year's conference in Minneapolis, Prof....

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Christina Rucinski, an IMC Junior, interned this summer at Endemol Shine North America. She was awarded the internship through the Television Academy Foundation. Less than 50 students nationwide are awarded this amazing opportunity. During this 8 week internship, students gain exposure to professional television production.

Endemol Shine Group’s companies in North America are...

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IMC majors Gillian Wenzel, Grace Heneghan, Hanxiao Wang and John Jacobson attended this year's Out for Undergrad Marketing Conference in Chicago, IL. These students received scholarships to attend the program at no cost. During the conference, they will had opportunities to meet with junior and senior professionals from top marketing companies, as well as attend a private career fair...

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