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Associate professor of economics William Kolberg's paper, "Marketing Mix Theory: Integrating Price and Non-Price Marketing Strategies," was recently listed in the top ten papers downloaded on Social Science Research Network (SSRN), the premier online site for research in the social sciences.

William Kolberg's Paper in the Top Ten | 1 Comments |
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William Kolberg's Paper in the Top Ten Comment from hmccue on 05/01/2008
Top Ten!! way to go Bill! Now we just need to get our remake of "In the Still of the Night" into the Top Ten!!!
Harry McCue