A sampling from media accounts that reference Ithaca College or quote members of the college community.
Thursday, June 12, 2014
Michael McCall, professor and chair, Department of Marketing and Law
KPCC Southern California Public Radio interviewed McCall about customer tipping in the service industry. “There are a number of reasons for tipping, some of which are to make ourselves to feel good about ourselves and other reasons may include what we call equity restoration.”
Publication date: June 12, 2014
Headline: “Does New-tech Tipping Trick You Into Paying More?”
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