Ithaca College Will Make You Ready
With a vibrant community, professors who inspire, and the hands-on experience you need to dive into your field with confidence.
Perri Rumstein ’13 chose IC because its integrated marketing communications major offered advertising, public relations, and marketing.
“I couldn’t decide between business and communications, and IC was the only school I found with aspects of both in one major,” Perri said. “With a versatile degree, I’d have a broad background that I could eventually narrow down to find the direction I wanted.”
That broad background led to semester-long internships—one writing commercials for a local radio group and the other promoting the Verizon Wireless brand on campus for a Chicago-based marketing agency.
“The interviewers at the internships were impressed that I was getting business credits with the marketing concentration as well as creative know-how from communications,” Perri said. “It set me apart.”
Perri broadened her classroom and internship experiences by working as a president’s host for the admission office. In addition to giving campus tours, she assisted with open houses and student recruiting. When she was promoted to co-chair of the President’s Hosts Committee, she took on more responsibility. As a student event manager, she supervised a team of 30 peers working with the admission staff to organize a four-day conference for 700 college admission counselors.
“With an event that large, things will inevitably go wrong,” Perri said. “By watching how my supervisors maintained their composure, I learned how to move past problems and find solutions.”
Discovering she could handle the challenges of event management, Perri to set her sights on a career in corporate event planning. She also discovered something else.
“In high school, I wasn’t inspired to try new things. When it came time for college, I was afraid to leave everything behind. But IC challenged me, and my leadership skills flourished.”
In addition to co-chairing the President’s Hosts Committee, Perri is a senior class cabinet member and co-chair of the senior class gift campaign.
“I’ve talked to people from other schools who are terrified of graduation,” Perri said. “But after all I’ve experienced at IC, I’m not the least bit worried. IC’s prepared me to take on anything.”
The story of documentary filmmaker Jeremy Levine’s rise to professional success reads a little like a movie script itself. During the summer between his sophomore and junior years, he traveled to Arizona with former classmate Landon Van Soest ’04 to produce a 10-minute short about tensions along the U.S.-Mexican border for an IC film class. Realizing their project was worthy of a full-length documentary, Jeremy and Landon slept in cars; interviewed outlaw pastors, impoverished immigrants, and armed vigilantes; spent a year editing their work and then realized: We have a film. Now what?
“We were faced with a real lesson in distribution,” Jeremy says. “It was part of the surreal experience of being a college sophomore covering a story that hadn’t attracted any national media. Trying to do things well and messing up and starting over again were invaluable parts of my education.”
Jeremy and Landon’s film, Walking the Line, ended up playing at more than 2,000 film festivals internationally and winning a human rights award at one of them. The experience also led to forming Transient Pictures, a production company whose clients include the Sundance Channel and Mother Jones. Among Jeremy and Landon’s recent projects is Good Fortune. An examination of international relief efforts in Africa, the film premiered on PBS’s POV series where it won a 2011 News & Documentary Emmy Award. It has also won the Silverdocs Witness Award, and was an official selection of the 2009 International Documentary Film Festival in Amsterdam.
“If I had spent the first few years of college with no hands-on production experience, it would have been impossible to make the transition from student to professional so quickly,” Jeremy says. “IC offers incredible opportunities. If you really want to do something, put your mind to it and it can happen.”
>> More on this story: "A Conversation With Jeremy Levine" - FLEFF Blog
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