Ithaca College Will Make You Ready
With a vibrant community, professors who inspire, and the hands-on experience you need to dive into your field with confidence.
As an Academic Enrichment Services tutor, writing center tutor, and teaching assistant at Ithaca College, Julia Becker has enjoyed helping other students on their paths to success. Her plan after graduation is to become an English teacher—but when she came to IC, she was unsure about her direction.
Julia entered Ithaca College’s Exploratory Program, which gives students up to four semesters before declaring a major to take courses across IC’s five schools, receiving focused advisement and mentoring along the way. “I’m an organized person, so not knowing what I wanted to do was kind of stressful,” Julia says. “The Exploratory Program at IC gave me a direction and a plan to get me going on a path that felt right.”
As a sophomore, Julia explored English as a possible major. “I took Intro to Poetry and [Approaches to] Literary Theory, and it just clicked. I hadn’t taken an English class since high school, and once I settled into it I realized that’s where I was supposed to be.”
As part of the Ithaca College Honors Program, Julia took her newfound love for English to the source with a semester abroad in London, England. Through an independent study course of her own creation, Julia collaborated with IC professor Robert Sullivan on his literary work. She spent weeks in the Rare Books Reading Room of the British Library, transcribing an original work by Renaissance-era humanist Sir Thomas Elyot. Julia and Professor Sullivan will eventually create a modern critical edition of the 16th-century book.
“Having the chance to work on something so unique that will result in a publication credit to my name is a valuable experience that I never imagined I could have as an undergraduate.”
Discovering her passion for English made Julia realize she wants to share it with others. She was accepted to the educational nonprofit Teach for America, and will be teaching English to secondary school students in a disadvantaged area after graduation. She also plans to pursue an English Ph.D. to become a professor.
“Working closely with students at Ithaca to help them excel and teach them important skills has been a rewarding experience. It has helped prepare me for the teaching that I’ll be going on to do in the future.”
I entered Ithaca College having no idea what I wanted to do with my life. Then Jeff Furman—an Ithaca local known as “the ampersand” at the famous ice cream company Ben & Jerry’s—spoke in one of my classes. He talked about Ben & Jerry’s and an amazing way of doing business that I had never heard of before. I became inspired and engulfed in the way Ben & Jerry’s does business, in their philosophy on giving back to the community and in their belief that businesses don’t have to be run solely based on making a profit. It was then I decided, “I want to be a part of this.”
For four years after graduating, I worked at the Ben & Jerry’s headquarters in Vermont. I became half of a two-person team and the company’s official “PR chick,” working with the integrated marketing and social mission teams. Often other companies would turn to us to find out how Ben & Jerry’s is so successful at being such a “good” company. That’s when I realized that there were few resources available to help for-profit companies looking to embrace corporate social and environmental responsibility.
Being exposed to Jeff Furman’s business philosophy, studying so many different types of companies while at Ithaca College, and experiencing values-led business at Ben & Jerry’s, I realized my passion for this kind of work. I want to see every single company in the world doing business in a responsible way, in a way that isn’t hurting people, continuing the poverty cycle, or harming the environment but proactively improving local and global communities.
That’s why I started Socially Good Business, a firm dedicated to helping companies incorporate values into their sustainable business models and consumer communication campaigns. My company also helps nonprofits partner with for-profits by creating proposals and packaged ideas that for-profits can use to engage consumers and enhance the company’s efforts toward social responsibility. This is the next generation of business, an evolution of society, and this movement is just starting to rev up. There are only a few other companies like mine in the country. My experience at Ithaca gave me the knowledge and confidence I needed to get a job at one of the most beloved global brands in the world—the very company that pioneered this movement—and that’s what gives my company an edge over the competition.
Consumers are starting to demand that companies do business in a different way, in a way that respects the planet and the people on it. Companies are seeing a demand for this better business model and are starting to change. But a lot of them don’t know how—and that’s what Socially Good Business is here for.
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