Ithaca College Will Make You Ready
With a vibrant community, professors who inspire, and the hands-on experience you need to dive into your field with confidence.
Drew Steedman ’13 grew up near Boston loving to play sports (he was recruited by Ithaca College to play soccer) and loving to watch them (especially the Celtics and Bruins). As a business administration major, Drew decided to explore the business side of athletics. A paid internship with Fenway Sports Management—marketing firm for the Boston Red Sox—showed him what his future could hold.
“That experience showed me that I’d enjoy working in the sports industry,” he said. “Also, I made contacts that led to other internships.”
One was with Kraft Sports Group. The other was what Drew called “the jackpot”—a paid, semester-long stint at MSG Sports, promoter of the New York Knicks and Rangers.
“It took me to Madison Square Garden—the World’s Most Famous Arena,” Drew said. “The big lesson learned? If you want to set yourself apart in sports promotion, New York City is the place to go.”
The road to the Big Apple started with IC’s New York City Internship Program (ICNYC). In addition to a six-credit internship in New York, Drew enrolled for six course credits and worked with the business school to find the right internship.
“MSG was very competitive, but the president was friends with the president of FSM. That got me an interview, and the interview got me the job. I reported directly to the president.” Who was, Drew said, very high energy.
“Some days I’d work on a research project, some days e-mailing story clips, other days getting ready for that night’s game. It was go, go, go, and to my surprise, I liked it. It was like sports. Whatever comes your way, you have to know you can handle it.”
Being a Celtics fan working the Knicks sideline was the biggest challenge. “I had to put my loyalties on hold and focus on why I was there. Sports have a major impact on people. My favorite thing was taking clients courtside and seeing the thrill kids and parents got when a Knicks player signed a pregame autograph.”
Drew also sees how his semester at MSG will impact his career.
“I’m ready to tell interviewers, whatever that first job throws my way, I’ve already experienced it at The Garden.”
Editor's Note: After graduating from IC, Drew Steedman went to work for Fenway Sports Management in Boston before returning to Madison Square Garden. He is now an inside sales representative there, generating new business platforms for the Knicks, Rangers, and Liberty brands.
>> More on this story: ICNYC
Jared Dionne knows how to recognize a great rising band. Discovering new music is a passion for Jared—one that he wants to share with the world. His intense connection to the music scene led him to pursue a journalism major in Ithaca’s Roy H. Park School of Communications.
“I started writing for the Ithacan and learned very quickly what it means to be a journalist,” Jared says. “I wanted to do reviews. I wanted to introduce people to new music.”
Jared was surprised at the opportunities he got at IC right away. He was sent to report on concerts at Ithaca’s popular music venues. “Ra Ra Riot performed and I got to interview them. The Ithacan got me the interview, and it was only my second week in college. That’s when I realized I was going to be fine at Ithaca. I interviewed multiple bands including Ok Go, An Horse, and Phoenix.”
Meeting bands he loved and making connections made Jared realize he wanted a more active role in the music industry. “I needed more hands-on. I decided to pick up the marketing major—I wanted to get into booking these shows.”
Jared joined the Ithaca College Bureau of Concerts and worked his way up to the top, sharing his vision of bringing new music to the Ithaca College scene. “I don’t want anyone who’s in school at IC now to see a band they’ve already seen. I want people to see bands before they get big.”
Jared’s broad background caught the attention of LA concert promotion company Goldenvoice. “The company saw that I had the technical end with marketing and promoting, and then I had the artistic end with writing—being able to articulate something and communicate it to other people.”
At Goldenvoice, Jared helped promote and coordinate concerts in the LA area and worked on developing the company’s social media strategy. Following his internship, Jared was asked by Goldenvoice to help the company run its social media remotely. Goldenvoice even asked him to work the company’s biggest event in 2013—Coachella.
“I feel ready to go out and explore the music world. There’s a lot we still don’t know about, so hopefully I’ll see what’s going on and change it a bit.”
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