About this blog
A blog dedicated to the examination of communications in election campaigns, with a focus on posters
Tagged as “Poland”
Thursday, April 22, 2010
The first round of Poland's presidential election will take place on June 20. If no candidate garners more than 50% of the vote, a second round will be needed, which will occur on July 4.
Acting Polish president Bronislaw Komorowski, who called the election, is also a candidate for president, representing the ruling centrist Civic Platform party (PO). Komorowski became president after President Lech Kaczyński of the rightist Law and Justice party (PiS), his wife, and many Polish officials died in a plane crash in Russia earlier this month.
Opinion polls have Komorowski in the lead for president, whose duties are mainly ceremonial, but who can veto legislation (although a veto can be overridden by a two-thirds vote in the parliament) and participate in foreign-policy discussions. In one poll, Komorowski is at 55 percent and Jaroslaw Kaczyński (Lech's twin brother) is at 32%, although the latter figure has not announced that he will be a candidate. Other parties, such as the agrarian Polish People's Party (PSL), are also putting up candidates.
The logo of Law and Justice features a stylized white eagle with a crown, which associates the party with the same symbols on the national coat of arms.
The first posters for the upcoming election have not appeared yet, but they will. All parties produce many posters, as well as banners, TV spots, radio programs, bumper stickers, buttons, leaflets, and newspapers, for the country's political campaigns. Such campaigns have taken place for a long time in Poland. Beginning in 1573, the gentry (even those who were impoverished) elected the king after much debate, wining, and dining. Members of the parliament also were elected.
To read more about Polish politics and posters, see my book, Posters, Propaganda, and Persuasion in Election Campaigns Around the World and Through History.
Friday, February 12, 2010
Poland will elect its next president in October by direct vote to serve a five-year term, and the campaign has already begun. Although the president does not have much power, he or she can veto legislation.
Poland's election campaigns are much influenced by American political marketing practices and by its consultants. For example, Tomasz Nalecz of the center-left Social Democratic Party (SDPL), erected billboards that featured not only his portrait but also that of Barack Obama. Nalecz was placed in front of the country's presidential palace with its equestrian statue of Prince Józef Poniatowski, and Obama has the U.S. Capitol behind him. Both look out at the voters, smiling. According to Jan Cienski, the billboard is controversial because permission to use Obama's photograph was not obtained. Nalecz's campaign maintains, however, that the photo is in the public domain.
American political techniques have influenced parties of the right, as well. In 2006, for instance, the Law and Justice party, was known for the “spin-doktorzy” practices by its strategists, Adam Bielan and Michal Kaminski, who also copied ads from the Reagan campaign, according to Cienski.
Other American campaign strategies, such as using social-networking sites, have also been used. The SDPL, for example, has a Facebook group.
Posters have been used extensively in Polish political campaigns, including by Solidarity, which displayed large posters (some of which were torn down by police, according to the party), as well as banners, TV spots, radio programs, bumper stickers, buttons, leaflets, and newspapers in its campaigns. In a special Solidarity poster for the 1989 campaign, Gary Cooper (as the American sheriff in the film High Noon) was shown with a ballot in one hand, instead of a pistol, along with the message “It’s high noon, June 4, 1989.”
To read more about Polish politics and posters, going back to the thirteenth century, see my book, Posters, Propaganda, and Persuasion in Election Campaigns Around the World and Through History.