Senior Director, Influencer, and Content Marketing at Civic Entertainment Group

Jimmy Knowles put together his knowledge of advertising and PR through his experience with Ithacapella, Ithaca College's nationally-acclaimed acapella group, to land a career that uses unconventional and experiential approaches to promote brands. His projects include multi-channel marketing campaigns across traditional media, social media, experiential marketing, conferences, PR, and mobile and emerging technologies from brands such as Airbnb, WeWork, FOX, Planet Fitness, and NBC.

Knowles was very active on campus as a president's host tour guide and president of the senior class. He was offered his first job on stage at graduation by one of our alumni who ran the Macy's Thanksgiving Day Parade! He went on from this experience of managing one of the world's most complex live and televised event to work doing promotions for Fox Broadcasting and then on to Ryan Seacrest's company, the Civic Entertainment Group, where he's been promoted three times in four years.