Dr. Johnine McCartney is an Assistant Professor of Marketing at Ithaca College, and Interim Program Director for the MBA Program in Entertainment and Media.
Dr. McCartney started her academic career as an experienced business leader with 25+ years at a global tech company. Dr. McCartney teaches Digital Marketing, Media Communications, and International Marketing. She holds a Doctorate in Marketing from Pace University, Lubin School of Business and an M.B.A. in Finance from N.Y.U.’s Stern School of Business. Her research focus is on trust and persuasion in Digital Commerce.