Business Analytics at Ithaca College

Build a strong foundation in business while developing expertise in data preparation, analysis, visualization, and interpretation. Learn to transform data into actionable insights, identify trends, assess risks, and solve complex business challenges.
two students work on a computer together
Be Data-Driven

Transform data into insights that drive smarter decisions.

Learn more about business analytics courses you will complete

Why Study Business Analytics at Ithaca College?

If you enjoy solving problems, spotting trends, and using technology to answer real business questions, Business analytics may be the right fit for you. Beginning in your first year, you’ll build skills in business, data visualization, and technology. You’ll learn how organizations use data to understand customers, improve performance, and make smarter business decisions.

Business analytics prepares you to contribute across a wide range of industries. You’ll strengthen your abilities in critical thinking, problem-solving, communication, teamwork, leadership, and ethical decision-making while using data to address real-world business challenges. You’ll also earn an Excel certification and build the foundation needed to pursue a project management credential, helping you stand out to employers before graduation.

In addition to business core and analytics courses, you can explore computer science, economics, or mathematics to build a powerful blend of technical, analytical, and business skills. This flexibility broadens your perspective and prepares you to lead in a data-driven world.

Business Analytics Faculty and Expertise

Learn from business analytics faculty with expertise in data, AI, visualization, and business strategy.

Meet the Faculty

Learn Analytics Through Experience

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Neeson Analytics Lab at Ithaca College

At the School of Business, learning involves bringing industry relevant experiences into the classroom. Nearly every course incorporates hands-on experiences, giving you opportunities to apply business concepts, solve real-world challenges, and develop career-ready skills from day one.

As a business analytics major, you'll have access to the Neeson Analytics Lab at Ithaca College, a collaborative learning environment where students transform data into actionable business insights. Equipped with industry-standard analytics and visualization tools, the lab supports hands-on coursework, research, consulting projects, and experiential learning opportunities. You'll work with real-world datasets to develop skills in data analytics, business intelligence, predictive modeling, and decision-making, preparing you for careers in business analytics, consulting, finance, marketing, and technology. The lab serves as a hub for innovation, helping you to apply classroom concepts to solve complex business challenges.

Graduate with Career Ready Skills

Our graduates stand out in a competitive job market: 97% of our students complete an internship prior to graduation. Career opportunities after graduation include roles such as:

  • Business Analyst
  • Corporate Development Analyst
  • Financial Data Analyst
  • Marketing Data Analyst
  • Sports Data Analyst
  • Strategy & Analytics Consultant

Contact Us

Narges Kasiri, Chair
423 Park Center for Sustainable Enterprise
953 Danby Rd.
Ithaca, NY 14850