Bob Iger ’73 and his wife, Willow Bay, have generously committed to a $1 million gift to establish the Iger-Bay Endowed Scholarship at Ithaca College in support of academic excellence and the institution’s goal of becoming a national model for colleges committed to the values of diversity, equity and inclusion. The scholarship, which is funded through proceeds from sales of Iger’s recently released memoir, “The Ride of a Lifetime,” will be awarded to incoming students in the Roy H. Park School of Communications who demonstrate financial need; have declared a major of journalism, sport media or documentary studies; and hail from communities that are historically underrepresented and underserved in these fields at Ithaca College and nationally.
“The Park School has a rich history of providing an environment where students can develop their skills, ask challenging questions, and thrive among peers from varied backgrounds and experiences,” said Diane Gayeski ’74, Dean of the Roy H. Park School of Communications. “Our community is deeply grateful to Bob and Willow for graciously establishing this endowment that will enable intellectually curious, high-achieving students to access the Park School’s innovative programs.”
Both Iger and Bay are renowned media leaders who strive to foster inclusion and representation in their respective industries. As CEO of the Walt Disney Company, Iger is a powerhouse media executive whose blockbuster features, including “Black Panther,” have proven to be critical and commercial smashes that resonate with audiences around the world. Iger was recently named Time magazine's Businessperson of the Year. Bay, who is dean of the University of Southern California Annenberg School for Communication and Journalism, is likewise committed to ensuring that students possess a deep understanding and appreciation of diverse voices in media.