Female student wearing a headset working behind a film camera

No matter which undergraduate major you select, you'll be involved in creative teamwork, critical examination of the current media landscape, and learning the history and theory that will give you a comprehensive perspective in communications.  And you'll be encouraged to join our student media including radio, television, film, screenwriting, PR / social / promotional media, sports media, and journalism.

Undergraduate Admission

Step 1: Choose your major.

Which of the Park School of Communications’ ten undergraduate degree programs is right for you? While some focus on the entertainment industry and fiction story-telling, journalism and documentary studies focus on fact-finding and reporting. Some programs focus on media as an artistic practice; emerging media combines computer science and new technology with media. 

Integrative marketing communications (IMC) and communications management and design (CMD) prepare students to use communication tools to help organizations and brands achieve their goals.

All of the majors in the Park School of Communications involve media design and production, teamwork and leadership, understanding one’s audience, and combining aesthetic principles with socially responsible use of the wide range of media tools. 

For more detailed information, check out the individual program descriptions. If you have questions, contact an admission counselor or the director(s) of the program(s) that interest you (you can also click on “Faculty and Staff” from any program description page).

Step 2: Apply via the Common Application.

For detailed instructions, see Steps to Apply. If you have questions, please contact an admission counselor.

Step 3: Optional: Submit a short video message via AcceptdThis is not required and will not be evaluated by admission staff as part of your application to Ithaca College.

Help Park School of Communications faculty and students get to know you by recording a short video, no more than three minutes in length. Don't worry about production value—we want to learn about you! There is no set question to answer: simply tell us about you and your goals and interests—not about what you’ve done in high school but what you dream of doing in college. We look forward to hearing from you.

Please note: We do not require an interview, audition, or portfolio. We also do not require that students have previous media experience. Instead, we look for talent, openness to exploring the intellectual and professional aspects of the media industries, persistence, leadership, and a pattern of academic excellence.

Step 4: Optional: Apply to the Park Scholar Program. 

If you want to use the power of the media to make a positive impact on the world, are passionate about communication technologies, and have a deep commitment to service, consider applying to the Park Scholar Program.

Graduate Admission

The Park School offers two master’s degree programs for working professionals. Both are primarily online and have minimal on-campus residency requirements.

The M.S. in Communications Innovation is designed for professionals in any aspect of the communications/media field who have mastered their craft and seek to become leaders and innovators. The two-year program is primarily online and admits only a small cohort of learners who collaborate intensively with one another and their professors to develop skills and insights in design thinking, quantitative and qualitative analysis, ethics and regulation in the media industries, leadership across cultures, change and conflict management, consumer behavior, and transmedia storytelling. During the two years, students choose several long-weekend “destination intensives” at innovation centers such as the Disney Imagineers, South by Southwest conference, and Silicon Valley leaders such as Facebook.  The degree culminates in an R&D project for the student’s employer or own entrepreneurial venture. Applicants to the program must have a minimum of five years of professional experience and a bachelor’s degree from an accredited institution.

The MFA in Image-Text is a unique terminal degree program focused on the intersection of writing and photography.  Students in our exploratory, flexible and innovative twenty-five month program work directly with faculty and visiting artists during three annual month-long summer sessions in Ithaca, New York and during two annual week-long winter sessions in a major international cultural center. During the fall and spring academic terms, students pursue independent study in close consultation with their faculty advisors. We welcome applicants with backgrounds in writing, photography and other lens-based media, and artists working across these forms and disciplines. Experience in both text and image-making is not required, but applicants must submit a portfolio that demonstrates sustained work in at least one of these areas.

Apply to a graduate degree program in communications.