The Split Media Tile pairs an image on one side with a heading, body text, and an optional button on the other, displayed as a single bold tile across the page. It is a media-forward way to draw attention to one specific piece of content, like a featured story, program, or call to action.
When to use a Split Media Tile
Reach for the Split Media Tile when you want to spotlight one item with both visual and written impact. Good use cases include:
- A featured announcement or initiative on a department or academic program landing page
- Promoting a single program, event, or news story with a strong visual hook
- Directing readers to another page on ithaca.edu or an external source through a button
- Highlighting a Person Spotlight or IC News story on a topic page
Avoid using a Split Media Tile when you need to present several similar items together. If you have multiple cards that should sit side by side, the Collection: Card Grid is usually a better fit. If you want body text with an image flowing alongside it, the Media: Image with Text Wrap is built for that. If you only need a standalone button, use the Standalone CTA Button.